IN ASSOCIATION WITH
Helping Business Owners, Sales Professionals & Entrepreneurs SELL More For Zero Extra Cost
Join The 'Conversion Academy' FREE Today!
Normally £5,000 a year, you can join the Conversion Academy for FREE courtesy of being a valued client.
Every business needs more sales. The Conversion Academy is focused on helping you convert more leads into clients, customers, or patients at the right price and for zero extra cost.
Membership includes...
Normally £5,000 a year, you can join the Conversion Academy for FREE courtesy of being a valued client.
Every business needs more sales. The Conversion Academy is focused on helping you convert more leads into clients, customers, or patients at the right price.
Membership includes...
CONVERSIONIZE Training Course And Coaching Support
Monthly LIVE Q&A sessions
LIVE Ground-Breaking Webinars
Live Critiques Of Sales Materials/Processes/Systems
And Much, Much More!
Simply enter your details in the form and you'll be enrolled into the Conversion Academy for FREE...
Simply enter your details in the form and you'll be enrolled into the Conversion Academy for FREE (for more details, see below)...
FREE MEMBERSHIP OFFER
CONVERSIONIZE - Convert more of your leads into high quality and long-lasting clients without spending a single penny or cent more...
What Happens Next?
Submit your details and you'll be enrolled as a FULL MEMBER of the CONVERSIONIZE training and coaching program. You'll be taken to a thank you page where you'll get details about your membership. THERE IS NOTHING TO BUY and you do not need your credit card! Thank you.
NO credit card needed. We promise to never sell, share or rent your details
FREE MEMBERSHIP OFFER
CONVERSIONIZE - Convert more of your leads into high quality and long-lasting clients without spending a single penny or cent more...
What Happens Next?
Submit your details and you'll be enrolled as a FULL MEMBER of the CONVERSIONIZE training and coaching program. You'll be taken to a thank you page where you'll get details about your membership. THERE IS NOTHING TO BUY and you do not need your credit card! Thank you.
NO credit card needed. We promise to never sell, share or rent your details
What Members Are Saying About The CONVERSIONIZE - Training & Coaching Program
You'll be joining hundreds of other business owners, entrepreneurs and sales professionals who are maximising their sales for zero extra cost using CONVERSIONIZE...
David Carter
Website Success
Industry: Digital Marketing
Sim Goldblum
maxpotenti
Industry: Sustainable Business Growth
David Carter
Website Success
Industry: Digital Marketing
Sim Goldblum
maxpotenti
Industry: Sustainable Business Growth
Kim Coe
Wellspring Ventures
Industry: Wealth & Personal Dev.
Kim Coe
Wellspring Ventures
Industry: Wealth & Personal Dev.
My partners and I have been looking for a true Sales System that would allow us to outthink, outsell, and outserve our competition. We have found it in CONVERSIONIZE.
The detail and comprehensive nature of Conversionize place it head and shoulders above everything we considered in our Sales journey. The framework nature corresponds perfectly with our Client approach and will allow us to implement each lesson across our entire organization.
Best of all, Conversionize displays the depth of thinking that every business needs to give themselves an advantage in the marketplace. Finally, there exists a complete system as unique as you and your services.
Looking forward to implementing the lessons contained in multiple processes throughout our company.
Nick Camorote
Sage Success Solutions
Industry: Business Advisory
I wanted to express on how impressed I was having completed the Conversionize training last week.
The structure and format of each module was simple to understand and the step-by-step processes that Steve went through were all clear, concise and focused.
There were many golden Nuggets that I picked up during the training, but for me in particular it was how to create “Moments of Truth” throughout the conversion system and although some might appear simple and obvious, Steve demonstrated how these are often overlooked - even by established brands.
The training was enjoyable, but also extremely thought provoking and there were many additional tips and tricks included that I plan to now take forward and implement. In conclusion, I would thoroughly recommend getting involved if you wish to grow your business in the most efficient manner.
David Carter
Pareto Resources
Industry: Mortgages
In thirty years in business I have not seen anything so well-researched, so complete and so easy to apply.
Steve has taken the same precise analysis and optimisation approach that allowed him to be a world-class athlete, and applied it to business development.
The clear approach to optimising every aspect of lead generation, and conversion to sale, is easy to understand and follow.
From my previous experience of his work I had high expectations of the Conversionize training and was expecting something that was rigorous and that really delivered a step change in growth, but the team have exceeded my expectations and I have been left feeling excited and re-energised.
I simply can't wait to get started with it. Thank you so much to you and all the team Steve.
Jonathan Hooker
Norscat Limited
Industry: Change Management
Keith Wilson
Magic Corp Ltd
Industry: Home Improvement
Keith Wilson
Magic Corp Ltd
Industry: Home Improvement
John Castleford
Life Minded Therapy
Industry: Psychotherapy
John Castleford
Life Minded Therapy
Industry: Psychotherapy
I just completed the Conversionize course and WOW! The course is delivered in less than 4 hours of on-demand video in consumable chunks. The process teaches you to convert every interest to a lifelong customer with useful tips on automation and even outsourcing making the program accessible for all business sizes.
Business owners and sales team can deploy resources with surgical precision to the best effect. You literally have nothing to lose and much to gain. Just do it. You won’t regret it.
Christine Chessell
ITK Gems
Industry: Luxury Goods
I was skeptical about the idea of a system that was going to work. But when you follow the steps of the programme, you understand that no matter what field or area you are in, there is a core foundation that when you implement in the correct order and see the results, it really works.
Having no background in sales, this made it easy to setup, put it in steps and build a great system that just works, really wish had found this much earlier.
Steven Hurrell
Mind and Behaviour Ltd
Industry: Health and Care
The Conversion Academy is set up in a user friendly way and is very easy to navigate.
The detail is comprehensive too where key principles in converting potential clients are readily available and explained.
From considerations in setting up your website and landing pages, to how to communicate in meetings and much more.
The content is hugely valuable.
David Charlton
Inspiring Sporting Excellence
Industry: Performance Consultancy
CONVERSIONIZE is changing and transforming the way hundreds of industry sectors acquire clients (we work with marketing agencies and this is a dashboard screenshot from the results over 8 months of one (of many) law firm clients, after applying CONVERSIONIZE)!
CONVERSIONIZE will ensure you sell more of your products and services. If you have in-person and/or digital meetings with prospective customers CONVERSIONIZE will enable you to fill your calendar with highly qualified prospects and help yuo convert a high percentage!
This has to be the most straightforward 'video instruction manual' in the market today.
I've just finished my 'overview' of the complete system. A thorough step-by-step guide on how to attract prospects to your business, and then convert them into paying customers, and keep them for the long-term.
The powerful & insightful methods and systems are simple to implement and I can foresee significant increases in profit as I deploy the step-by-step actions.
The ongoing support and webinars are the icing on the cake. Absolutely brilliant, strongly recommended. Thank you Steve & team.
Jim Martin
Capture My Market
Industry: Sales & Marketing
I recently completed the Conversion Academy online training package, and overall, it was a valuable experience.
The course content was well-structured and covered a wide range of topics essential for anyone looking to improve their conversion optimisation skills.
I appreciated the practical examples and actionable insights, which made it easy to apply the concepts to real-world scenarios.
Overall, Conversion Academy is a great resource for anyone looking to enhance their understanding of conversion optimisation.
Greg Scott
Greg Scott Executive Coaching
Industry: Executive Coaching
Industry: Executive Coaching
I must say, CONVERSIONIZE has been an enlightening experience. The standout feature for me was the simplicity with which the course breaks down complex concepts into logical, sequential, bite-sized modules.
I found the Principles explained in the course to be particularly beneficial. Some of them may seem 'obvious' at first glance, but the context and the power derived from the sequential learning system provided are significant.
The course has equipped me with new tools and a knowledge that I'm confident will improve our approach to market engagement and customer conversion. I highly recommend this course.
Stuart Colligon
Altitude Leadership Development
Industry: Leadership
The CONVERSIONIZE course was very thorough and what I liked was the psychology behind the steps and timing of steps to follow.
I’ve taken copious notes and will be implementing them as I go and can’t wait to see how this impacts my sales conversions.
Thanks Steve and the team for the course.
Dee Twentyman
Resonance Holistics
Industry: Health & Wellness
Having gone through CONVERSIONIZE in detail, I'm blown away by how the system provides a highly detailed framework that pulls together all of the moving parts in relation to the buyer’s journey from qualified lead to the crucial onboarding phase.
CONVERSIONIZE distils the sales conversion process in a way that makes so much sense and is easy to implement!
Andrew Gibb
Words Count
Industry: Copywriting
The CONVERSIONIZE training from the Conversion Academy gives a great overview and framework for the customer acquisition process.
I particularly like the practical approach with clear prioritisation of what will make the greatest difference, which Steve brings to life with some great real life case studies.
Richard Smith
Set Forth Ltd
Industry: Coaching
NO CREDIT CARD REQUIRED. JOIN FREE.
'CONVERSIONIZE' - The Proven Science Of Converting Traffic And Leads Into Customers
For over 2 decades we've been at the forefront of selling products and services online and offline. During that time, we've helped hundreds of thousands of business owners, sales professionals, agency owners and entrepreneurs in 58 different countries MONETISE the traffic, walk-ins, in-bound calls and leads they get.
It's the BIGGEST leverage point in almost every business... CONVERTING traffic and leads into sales and because of that, it's an area we've specialised in. This is a process and science we've called 'CONVERSIONIZE' - how you systematically transform your lead generation and sales system into a conversion MACHINE.
CONVERSIONIZE is suitable for any business owner looking to acquire more sales for zero extra cost. It doesn't matter if you have no employees or 100,000 (or more). It doesn't matter if you sell B2B or B2C. It doesn't matter if you sell products or services or professional services. It doesn't matter if you have a sales team or not. CONVERSIONIZE is easily adapted and scalable to deliver predictable results, month-after-month!
The Conversion Academy is our invitation only membership program that enables us to deliver the science of 'CONVERSIONIZE' to highly ambitious business owners, sales professionals, agency owners and entrepreneurs. It's underpinned by 9 core principles (how many are you currently using correctly?) and 4 key stages. Here's an introduction to them...
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Introducing The 9 Core Principles Of 'CONVERSIONIZE'
CONVERSIONIZE - PRINCIPLE #1:
Build Multiple Interactions
Research and real world results have proven that the more interactions you have with the prospect significantly improves your chances of getting a sale.
Better still, the likelihood of your competitors having multiple interactions built in to their sales process is small, which makes it even easier for you to get the sale!
When you combine this Principle with Principle #2 (Moments Of Truth) you will set yourself apart from all your competition and prospects will find you very difficult to resist.
CONVERSIONIZE - PRINCIPLE #2:
Moments Of Truth
Every interaction a prospect has with your business will influence them either positively or negatively. If the interaction is good (increasing desire) then the prospect will move closer to the sale. A poor interaction (decreasing desire) will move the prospect further away.
It's your obligation (even duty) to ensure EVERY one of these interactions is a positive one. Applying Moments Of Truth and the tactics to influence and increase desire will have a profound impact on your sales and across your entire business.
And once you do that, your sales will skyrocket.
CONVERSIONIZE - PRINCIPLE #3:
Social Proof
It's simple... the more proof you demonstrate to prospects, the more leads and sales you'll generate.
Creating an abundance of proof in the form of a 'Proof Wall' that includes Case Studies, Testimonials, Reviews, Proof Of Expertise and Publishing, all combine to provide undeniable proof that you can deliver on your promises.
...and when you do that, your conversions will go through the roof.
CONVERSIONIZE - PRINCIPLE #4:
Guarantee
No business has a 100% conversion rate of leads to sales. One of the reasons for that is because prospects have concerns, fears and worries about purchasing.
...and when we don't sufficiently address these 'sales barriers' we lose the potential sale.
When you put a guarantee in place it reduces and often wipes-out these barriers leading to more sales.
CONVERSIONIZE - PRINCIPLE #5:
Call To Action
People are 'silently begging to be led'. A Call To Action is crucial in every phase of your CONVERSIONIZE System to guide prospects to the next stage... and the next stage... and so on.
If you tell people what you want them to do they are far more liklely to do it even when it comes to buying from you!
CONVERSIONIZE - PRINCIPLE #6:
Sales Scripts
Once a lead is generated your sales process kicks in. These interactions are then of course of paramount importance.
Every human interaction with the prospect should be scripted and all your team must be trained and monitored on 'delivering' each script perfectly.
Where possible, we advise you to record all conversations you and your team have with prospects to ensure the scripts are being followed to the letter and for training purposes.
CONVERSIONIZE - PRINCIPLE #7:
Speed
Never has 'SPEED' been so important. People (your prospects) are becoming increasingly impatient. All things being equal, the business that moves fastest wins.
There are numerous areas where speed plays an important role, but here are the 3 key areas that you must focus on...
Speed To Lead
Speed To Meeting
Speed To Sale
CONVERSIONIZE - PRINCIPLE #8:
Automate
Once you've defined all the interactions across your sales process, you should systemize and then automate as many of the steps as possible. Current technology has enabled us to cost-effectively automate big chunks of the sales process and you should take advantage of that.
Systemizing and automating reduces human error and also enables you to speed up, which helps you to deliver Principle #7.
CONVERSIONIZE - PRINCIPLE #9:
Measure Results
Every business that is CONVERSIONIZED correctly, has a multitude of tactics, strategies, and steps. To optimize sales, you should measure results across them all.
Even tiny improvements ('Marginal Gains') across each of the tactics, strategies and steps will yield huge performance gains for you, but what you don't measure cannot be improved.
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The 4 Stages Of CONVERSIONIZE
STAGE #1:
Landing Page Conversion
We've been at the forefront of landing page conversion techniques since 1999. During this time we've created literally tens of thousands of landing pages and websites and tested every imaginable element.
But only 6 'CONVERSIONIZE Levers' is all you need to focus on to optimize your landing page conversions.
STAGE #2:
Lead Generated
This is the area where most business make huge mistakes... and most aren't even aware of them.
You may be surprised to learn that there are 3 different categories of leads each determined by how they come into your business.
It is important each lead category is handled in a specific way to make sure you don't lose any good quality leads and you maximise the number of leads that move on to the next stage of CONVERSIONIZE.
STAGE #3:
Conversion System
Once the lead is handled expertly, then your 'Conversion System' kicks in. In essence your Conversion System is a series of strategic steps that you move the prospect through, to massively increase your chances of getting the sale.
Rarely do business owners, entrepreneurs and sales professionals have a step-by-step process that's been designed to increase the desire of the prospect at every point of contact. As desire increases, you're getting closer to the sale and your Conversion System is designed to do exactly that.
STAGE #4:
New Customer Acquired
With your own CONVERSIONIZE System in place, you'll be genuinely surprised how many more sales you generate without spending a penny or cent more.
But, your job's not quite done yet. You need to secure the client, customer or patient and 'Onboard' them in a world-class way to ensure they 'stick' and are set up to buy from you for many months and years ahead.
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Bringing It To Life With The 'Done-With-You' CONVERSIONIZE Training & Coaching Program
THE TRAINING COURSE
5 Step-By-Step Modules
The CONVERSIONIZE Training Course is split into 5 easy-to-apply modules.
Each Module comes with videos, transcripts, templates and checklists to make implementation a breeze.
Every video is concise, but detailed. Our goal is to ensure the training is easy to implement and NOT time-consuming.
Over 20 implementation videos combine to just under 3 hours 45 minutes, so you can focus on implementation rather than 'learning'.
You are then supported by the 'Coaching Masterclasses'!
COACHING MASTERCLASSES
Live Q&A And Critiques
The LIVE Coaching Masterclases are structured so we can answer your most pressing questions and to critique elements of your CONVERSIONIZE System.
This will ensure you get the best possible results for the tactics and strategies you create and implement across your own CONVERSIONIZE System.
You can attend at least two Coaching Masterclasses a month, ensuring you get all the support you need to create a winning CONVERSIONIZE System!
NO CREDIT CARD REQUIRED. JOIN FREE.
Recruitment Leadership Ltd